Case Studies: The Dos and Don’ts of Science Media


With these case studies and mini-screenings we take a closer and more detailed look at the aspects of successful collaborations between science and media. These case studies are followed by analysis and discussion with the makers of each project, and the development of actionable advice to be applied in the following workshop day.

How to go viral with science videos

Cedric Engels, Producer of Doktor Whatson, Germany

Making science understandable for the normal YouTube user is a hard task. Getting people to click on science videos is even harder. But both is completely achievable with the right understandings of the platform and your content


New Dimensions of Science Communication in VR/AR and Installations

Dr. Christine LeMaître, Professor in Cell Biology and Tissue Regeneration, Cell Biology and Tissue Regeneration Group Lead, Biomolecular Sciences Research Centre & Biosciences and Chemistry, Sheffield Hallam University, Sheffield, UK

This session will discuss how we utilized VR and AR installations to engage the public in improved understanding of joint physiology and the use of VR to train Prosthetic users.


Behind the Camera of Science Documentaries

Markus Mooslechner, Director of Super Sapiens, TerraMater, Austria

As technological advancement reaches a breakneck speed, political decision makers and education systems seem to struggle to keep up, let alone offer guidance to the public as we navigate issues that trouble our understanding of society, the individual and the human brain. Can the film industry step up to a new role here? This session will discuss the documentary series Super Sapiens as a tool for sparking public awareness and debate around game-changing cyborg technologies.


Navigating Production Challenges in Science Documentaries

Fabrice Estève, Producer, Cyborgs Among Us, Yuzu Productions, France and President, Association Science and Television, Pariscience International Science Film Festival, France

Enno Park, Cyborg and Protagonist, Cyborgs Among Us, France and Spain

Fabrice Estève will share key lessons learnt over the course of a twenty-year career of producing science documentaries. With specific reference to recent productions Brains In Danger (ARTE 2017) and Cyborgs Among Us (ZDF Info 2018), this session will present a step-by-step guide to transforming scientific questions into engaging science films.


Cedric Engels

YouTube Content Creator / Elementary Media UG

Cedric Engels produces videos about science, technology and the future on his YouTube channel "Doktor Whatson".

Prof Christine LeMaitre

Professor in Cell Biology and Tissue Regeneration, Faculty of Health an Wellbeing, Sheffield Hallam University, Sheffield, UK

Professor of Cell Biology and Tissue Regeneration, Sheffield Hallam University.

Enno Park

Founder / Cyborgs e.V.

Fabrice Estève

Producer / YUZU Productions

Markus Mooslechner

Director/Executive Producer / Terra Mater Factual Studios